






FCM-Samfund x NIKE | Jersey
Client | FCM-Samfund
Designer | Mads Bedholm Laursen
Designer | Mads Bedholm Laursen
Date: 05/2021
FCM-Samfund has developed a talent program, focusing on personal mental development, armament, and communication, both physical and social. The project involves and collaborates broadly with companies, educational institutions, partner clubs, and municipalities. I order to further FCM-Samfund´s brand awareness, a concept for a NIKE jersey was made, to be worn by the FCM-Samfund talents and the FC Midtjyylands first team.